Get on the Social Bookmarking Buzz Bandwagon

Unless you are totally new to using a computer I’m sure you’ve heard talk of social bookmarking buzz. Why is it that social bookmarking is more powerful than traditional link building strategies? What do you have to benefit from getting onto the social bookmarking buzz bandwagon?

Social sites such as: Digg, Mixx, Jumptags, Delicious, and the like are massive sites that categorize bookmarks, which are links going to selected pages, on specific websites. Preferably yours. Millions of people visit social bookmarking sites searching for information just like they do on Google.

The strategy in bookmarking is to post links leading back to your website from these social bookmarking buzz sites. By adding tags (keywords) to your bookmarks your content will be found when other people search by category. Social bookmarking is the new generic way to build in bound links and improving your sites popularity naturally. However, it should not be confused with traditional link building. Inbound social bookmarking is a ranking factor that is a part of Googles algorithm.

Google puts a lot of emphasis on social bookmarking which is why this is the new link building strategy and the major ranking factor every site should focus on.

How You Will Benefit From Social Bookmarking Buzz

Fast Search Engine Indexing:
Bookmarking sites have high page rankings due to the shear volume of the content. The search engine spiders visit these sites often and follow your link to your site.

Higher Search Engine Ranking:
Whenever you can get high quality one-way links your content will get found higher in the search results pages. Social bookmarking buzz gets you unlimited links to your site around your keywords. The more keyword links that are relevant to your site concept will improve your sites ranking.

Better Page Rank
High ranking bookmarking sites linking to your site improves your page ranking.

More Targeted Traffic
If your bookmarks are tagged correctly you will receive more targeted traffic from searchers looking for information in the bookmarking sites.

Bookmarking your content can be a tedious process. You have to sign up to become a member, enter the URL of the page to be bookmarked, add a description of the article, wait to find if this is duplicate content, and fill out the captcha to be sure you are human.

One of the pitfalls that many marketers fall into is bookmarking too much of their own content which is too promotional and not social. The best strategy is to bookmark 40-50 webpages of other peoples content before you bookmark your own content. Stay within this pattern when creating social buzz.

Then there is the problem with duplicate content. If you are copy and pasting your description to bookmark your content on multiple sites you may just be shooting yourself in the foot and wasting your valuable time.

Bookmarking sites are broken down to 2 main types:

Voting sites should have content that doesn’t have sign up forms or the like. It can have links to another page that leads your reader to the next step.

Non-voting sites on the other hand, can be anything you want. Sign up forms, lead capture pages, and affiliate links are permissible but you still should bookmark valuable and entertaining content. Give your readers a reason to take an action.

Knowing the importance that Google puts on social bookmarking you should have a social bookmarking widget on all of your web content.

Remember; the concept behind social bookmarking is a ranking factor. Its first about search engine optimization (getting your content ranked higher in the results pages) the byproduct of social buzz is inbound references, links, comments, keywords (tags), and possibly new business.

Sounds like a lot of work doesn’t it? Is it worth it? Is your time better spent working on other income producing activities? Wouldn’t it be great if other people bookmarked your content for you? Then you wouldn’t have to worry about the self promotional problem.

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Top 10 Social Bookmarking Websites

What is social bookmarking you ask yourself? Well here it is. Social bookmarking (sometimes referred to as social tagging) websites allow you to bookmark a link of interest to a website and later retrieve if from any computer. Remember when you would have to write down websites you liked or could not access or recall a website because you were nowhere near your computer. Well not any more, now you have access to improve you internet experience through the use of these social bookmarking websites.

I have compiled a list of my top 10 social bookmarking websites. Some of the criteria I used to come up with this list include:

· Easy for first time users to understand, user friendly

· Simple to add a bookmark

· Have a lot of readers/followers

1. Blinklist.com – Blinklist.com is very user friendly. Any first time user on this website will have no problem finding their way around the website. Once you add your bookmark, it very simple to view it at anytime. All bookmarks are saved with a screen shot of the website, short description and the URL.

2. Digg.com – Digg.com is a very recognized social news website with a very positive reputation. It was due to the popularity of digg.com that many other social networking websites were formed. Anything bookmarked to digg.com will rank high on Google and other search engines. Digg.com meets all the criteria’s used for this list, it is very user friendly, easy to use and has many users.

3. Newsvine.com- Newsvine.com is excellent because not only can you bookmark content on your website, but you can also view all the up-to-date news information all other users have to offer. An excellent advantage is that newsvine.com has so many users that the possibility of attracting many readers is unavoidable, which is excellent for your business.

4. Sphinn.com – One of my favorite websites for many reasons. One, it is very easy to navigate (I like easy). Second, it breaks down all news posts, for example, “hot news” is broken down into sections that are very important to the success of every website like SEO and PPC, etc..

5. Mixx.com – This is a flourishing bookmarking and social media network. Fellow bookmarking website competitors include digg.com and reddit.com.

6. Reddit.com – Stories submitted to reddit.com immediately available for readers to view and vote. Like other social bookmarking websites, more votes on your post the higher the rank it will receive. Once s registered user, you have access to view your submitted bookmarks along with those bookmarks that were either liked or disliked by other readers. This is an excellent tool to help you track not only whether it was liked but also if it was read.

7. Delicious.com – delicious.com is an excellent source for social bookmarking which allows its users to create tags, save them to your account and share all tags with the public. As said by delicious.com “Delicious greatly improves how people discover, remember and share on the Internet.” Once again, very user friendly and easy to bookmark websites. Delicious is owned by Yahoo and is a must have for your social media and bookmarking strategy.

8. Propeller.com – Remember Netscape? For those of you who do, Netscape was purchased by AOL in 1998 and is now better known as Propeller, which is an excellent social bookmarking community. Once an account is created and a link has been added, readers can vote, comment, share with a friend or even bookmark for later reading. Sources say they should be redesigning the websites appearance soon, looking forward to it.

9. Bookmarktracker.com – If you’re the type of internet user that prefers not to download programs into your computer than this is the social bookmarking website for you. Most websites require downloading of software in order to successfully bookmark items. Bookmarktracker.com allows you to copy and paste the website URL into a field in your account and as easy as that the bookmarking is done.

10. Startaid.com – Last but not least, staraid.com is another excellent social bookmarking website which allows you to create a customized homepage for each account holder. In this homepage, account holders are able to see all bookmarks and manage them as well.

Social bookmarking websites have become a popular way to store, manage and share search links on the internet.

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